I needed a "throw it all in" kind of bag that was OK for day and funky enough for NY nites. The Mossy Oak Duck Blind pattern is so funky and the bag is so solid and light at the same time. I'd give 5 stars if it had an inside pocket, but I threw in a little pouch of my own and it's good to go - maybe more flexible even. From the beach to the bar this bag goes there and everywhere...and does..;-)