As my 7 year old says this lunch box is "super cool pockety awesomeness". He is very excited to use it this upcoming school year, and I like that it is roomy enough for his favorite thermos, an icepack, and our reusable lunch containers. I also appreciate the attached strap, as sometimes there is too much in his backpack to put the lunchbox inside and he didn't like carrying his previous lunchbox in his hand when we walked to school.
The zipper is sturdy, and this lunchbox has plenty of room for at least 2 round plastic containers plus a couple smaller ones plus a small drink bottle. It's also very easy to keep clean. Love it!
The color (red violet) is very pretty. Lunch box is a perfect size for holding a bottle of water plus a sandwich and fruit. I love the overall design and the top handle. Easy to wipe clean inside. I bought this to carry my lunch to work and I'm very pleased with it.
I've found that we really like this lunch box. Half way thru the school year and its holding up as if it were brand new. There is however 1 thing about it that will make me think twice about purchasing it again....I really wish it had a rigid interior. On several occasions my daughter has squished her lunch a bit. If it had the option of a removeable rigid insert that would be awesome! Since it does not, the lining tends to bunch in spots. Doesn't seem to bother my daughter at all tho.