I ordered this clock because I had read it's not good to sleep with your cell phone under your pillow. Its look is really cute and old-fashioned. I chose the green, but I think all the color choices are very soothing. It is a nice chime, not too loud/obnoxious. The only down-side: it does not chime and light up at the same time. It lights up first (for a very long time) and then chimes. I found that the lighting up part went way too long, so I just use the chime only. Really cute clock though, and also very well-made!
I recently purchased the Moon Beam Clock in the bluegrass colour and I love it! I like the retro look, it's well constructed, the options for waking to the illuminating light and it's the perfect size for my night table. Highly recommend it.