I bought this lunch box for myself to take my lunches to work. I needed a new lunch box, as my old one was wearing out in the lining. I had ordered a lunch box from another company but ended up returning it because it was so cheaply made. This one suits my needs very well because it is deep enough for food containers, and roomy enough for all the other foods I take to work (including my snacks). I like that the sides are fairly firm, but still flexible enough to give for bulky items. The handles are placed in just the righ place and easy to grab when I head out the door in the mornings. I bought the Gecko design and like the bright blue color. I would buy this one again, for sure!